Learn them Here!

A whitepaper covering the best practices

A content marketing strategy doesn’t create itself—it’s the result of careful planning, strategising and execution. This whitepaper covers the following:_

  • Secure executive sponsorship                            
  • Understand your customer to target your content marketing efforts        
  • Create an editorial calendar                                
  • Extend the life of your content by repurposie
  • Evaluate capabilities and resources, develop a process for measuring and reporting    
  • Develop an array of content across multiple channels                
  • Don’t just create content, curate it as well                    

 

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